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Media Display Campaigns

A few examples of our media display campaigns. My team works closely with the Media team to review and analyze performance marketing creative data. I am responsible to constantly come up with new creative concepts based on data learnings and refresh our display campaigns twice a month. Each concept would go through an A/B test, winning design will be tested against another concept.

Date: 2018 - 2019
Client: Shutterstock
Role: Creative Director: Flo Lau | Designers/Animators: Kia Delgado, Jac Castillo, Thanh Nguyen | Copywriters: Andrew Taylor, Adrian Cordero